BAFTA-nominated Composer Kevin Sargent heads to Newcastle to offer advice to music creators

PRS for Music and the Musicians’ Union will also discuss what creators need to know in today’s complex world of music.

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PRS for Music, the membership organisation that represents the likes of local Tyne and Wear-born music stars Sam Fender, Nadine Shah and over 140,000 music creators, is coming to Newcastle to inspire the next generation of musical talent.

As part of PRS for Music’s educational series in collaboration with the Musicians’ Union and The Ivors Academy, How to Release your Music and Get Paid will take place at The Cluny, Ouseburn, on Thursday 7 November. The free event will offer local songwriters, composers, producers and artists, the chance to learn about the industry and how to succeed in the music business.

Kevin Sargent has been nominated for multiple awards including a BAFTA and Ivor Novello Award for his compositions which feature in numerous commercials, films and TV programmes, including BBC TV shows, The Wrong Mans and The Hour. As a member of The Ivors Academy Media Committee, Kevin will be on hand to share insider knowledge of the industry and also explain how the Academy can help champion and protect music creators' rights.

Now, more than ever before, musicians are taking a DIY approach to creating, releasing and exploiting their art. Some are self-releasing music with hope of securing a future record deal, while others see it as a long-term strategy for their careers.

PRS for Music’s Outreach team and the Musicians’ Union will discuss what creators need to know in today’s complex world of music; the intricacies of copyright, how record labels and music publishers work, and ultimately, how to make money from their music. The session will be followed by a chance to meet and network with speakers and potential collaborators.

As a membership society, PRS for Music represents songwriters, composers, producers and music publishers in the UK and beyond, championing their rights and helping to make sure that they are paid whenever their music is streamed, downloaded, broadcast, performed or played in public. The Musicians’ Union is a trade body for musicians, representing 30,000 members and works to maximise the employment and overall income of musicians, as well as protecting and improving working conditions whilst offering advice, support and legal assistance. The Ivors Academy is the independent professional association for songwriters and composers across all genres, with the mission to support, protect and celebrate music creators in the UK.


We are excited to be teaming up with the Musicians’ Union and The Ivors Academy for a series of events that we hope will be inspiring and empowering. These events are designed for attendees at all points in their careers – whether they have just written their first song or released their fiftieth. As a membership organisation, we don’t just collect royalties. We’re also here for creators to turn to for advice and education on the music business.

Daniel Jones, PRS for Music Outreach Manager for the North of England

With so many creators choosing a DIY route to making a career in music, it’s important that they know organisations like ours are here to support them. I’m pleased to be collaborating on these workshops and look forward to sharing our in-depth knowledge with as many artists and songwriters as we can.

Barry Dallman, Musicians’ Union Regional Officer, North East of England

We are excited to take part in this series of events to equip creators with vital information to understand the different ways music can generate revenue and sustain a career. Supporting and educating songwriters and composers in this way is fundamental to our mission cultivating the next generation of creative talent and helping them succeed in the music business.

Graham Davies, CEO, The Ivors Academy

While the event is free, space is limited so please ensure you book a ticket online if you wish to attend. Both non-members and PRS for Music members are encouraged to attend. Register for a ticket at:

For media enquiries and further information, please contact: 
Siobhan Collins, PR and Communications Executive, PRS for Music 
020 3741 4395 / 


About PRS for Music

PRS for Music represents the rights of songwriters, composers and music publishers in the UK and around the world. As a membership organisation it works to ensure that creators are paid whenever their musical compositions and songs are streamed, downloaded, broadcast, performed and played in public. With over 100 representation agreements in place globally, PRS for Music's network represents over two million music creators worldwide. In 2018, 11.2 trillion performances of music were reported to PRS for Music with £746m collected on behalf of its members, making it one of the world’s leading music collective management organisations.

PRS for Music’s public performance licensing is now carried out on PRS for Music’s behalf by PPL PRS Ltd, the new joint venture between PPL and PRS for Music.

About the Musicians’ Union

The Musicians’ Union represents over thirty thousand musicians working in all sectors of the music business and has campaigned on behalf of its members since the organisation was established in 1893. As well as negotiating on behalf of its members with all the major employers in the industry, the MU offers a range of services for self-employed professional and student musicians of all ages. The benefits of membership include £10m public liability cover, £2,000 worth of equipment insurance, contract advice, partnership agreements, careers advice and legal assistance.

About The Ivors Academy

The Ivors Academy exists to support, protect and celebrate music creators in the UK. We are the independent professional association representing songwriters and composers in all genres, whether they create song, symphony or sync. We can trace our history back over 70 years. And we are entirely self-funded, relying on the continued support of our members and partners to carry on our work.

Music is the most profound, enduring and popular of art forms. It crosses all borders, conveys all emotions, and touches all people. None of the music that the world loves exists until brilliant songwriters and composers create it. We represent, support, protect and celebrate the creators of music.

Ivor Novello Awards are the ultimate accolade for songwriting and composing in the industry. The Ivors celebrate the talents of songwriters and screen composers, whilst The Ivors Composer Awards celebrate music creators in the classical, jazz and sonic art fields. The Ivors Academy Gold Badge recognises those who have supported and inspired our community. Each of these celebrations has at its heart the power and brilliance of music creators.

We campaign together nationally and internationally to ensure that the rights of our members are protected, especially as our industry continues to rapidly change. And we cultivate talent, creating a community across the country in which our members share their valuable knowledge, creators cross-pollinate and collaborate, and all voices are heard. We guide new talent entering the industry and continue to encourage our members as they progress to greater successes.

We are the champions of music creators.
We are The Ivors Academy.

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