Nailed it! Glasgow salon celebrates national Music Makeover win

Glasgow salon NAF! has been named winner of PRS for Music’s national Music Makeover Salons competition, taking home a £5,000 prize to revamp the beauty haven’s soundsystem

• Central Glasgow salon nails its colours to the mast with upbeat music playlists
•  Award ceremony followed by performances by Scottish artists Be Charlotte and Elle Exxe
• £5,000 prize money and expert advice from world renowned music producer Steve Levine will allow NAF! to play more music in the salon

As part of the celebrations, which happily coincided with NAF!’s second birthday, PRS for Music held a special launch party, followed by exclusive live performances from Edinburgh’s Elle Exxe (BBC) and Dundee’s Be Charlotte (BBC) at The Art School. Both acts are members of PRS for Music, the collecting society that represents the rights of over two million songwriters, composers and music publishers across the globe through its networks. Both acts have also previously been funded by the PRS Foundation, the UK’s leading funder of new music and talent development across all genres.

More than 300 salons from around the UK entered to win the national Music Makeover prize, with applications received country-wide from Glasgow to Cornwall. As well as a soundsystem upgrade, which includes a bespoke music consultancy from globally renowned producer Steve Levine (The Clash, Beach Boys), the prize also included an exclusive event, held yesterday (Thursday 15 June).

Music plays a vital role in NAF!’s customer experience; based in the centre of Glasgow, the business’ clientele ranges from high-flying businesswomen to a trendier younger crowd, all of whom find common ground through the eclectic yet upbeat sounds of the salon. While music and style have always gone together, NAF! has made sure that their catchy mash-up playlists, which take song suggestions across all genres from both staff and customers, form the core of their business. This ultimately secured them the top prize from PRS for Music.

I’m really happy NAF! in Glasgow has won this year’s Music Makeover Salons competition. They clearly understand the power of music and how it can positively impact their business alongside a real strong sense of brand, which was very impressive.

We’re well known for our catchy playlists and fun atmosphere at NAF! Salon - our passion for music helps us connect with our clients and keeps our brand alive so we’re very excited to have won the Music Makeover competition. Thank you PRS for Music!

PRS for Music launched the annual Music Makeover competition seven years ago for the pub sector, followed by the hair and beauty sector a year later. More recently, as the competition has grown, PRS for Music has opened Music Makeover up to restaurants and fashion retailers. The aim of the competition is to showcase and raise awareness of how important music is to local businesses; from the quality of the sound system, to acoustics, volume and playlists, music has a huge impact on both customers and staff.

ENDS

Notes to Editors
Hi-res pictures from the event are available online now via Dropbox 

For media enquiries and further information, please contact: 
Coral Williamson, Communications Executive, PRS for Music: 020 3741 4777 /  Coral.Williamson@prsformusic.com

About NAF!

If you're feeling a chic mani, some intricate nail art or just something in-between, NAF! are here for you. The salon (it stands for Nails And Face, FYI) prides themselves on their badass nail skills, friendly chat, fab customer service and catchy playlists. The quirky pad is right in the heart of Glasgow and they’re dedicated to all things nails. The team love advising clients about nail care, colour matching and demonstrating the latest colours and trends. Never been to a salon before or had a bad experience? NAF! love a first-timer and will make sure you leave with HEALTHY nails. Biters and pickers are safe too; let their experienced nail technicians help you get nails of your dreams.

About Elle Exxe

Elle Exxe, the formidable and fully fledged electro-clash pop star unleashed her much-anticipated album ‘Love Fuelled Hate’ in October 2016. She burst onto the scene with a riotous explosion of her fearsomely unique attitude which she describes as “Dirty Pop” and has received rave reviews from the likes of Q Magazine, Classic Pop, PopJustice, and GayTimes.  She's been championed by BBC Introducing and Kiss FM, as well as flown high in Music Week Charts and Amazing Radio charts. All of her singles have received multiple syncs across British national television programming and ‘Lost in L.A.’ landed a major international sync on Google Play’s ‘Mobile Listening’ 2016 campaign. 

The Unsigned Music Award winner (Best Female Solo Act) has showcased and sold out venues in three continents (America, Asia and Europe - performing at Wide Days, TGE, LSC, CMW, SXSW, Zandari Fiesta & Mu:Con).  This year she’ll storm festivals with her charismatic and infectious brand of pop. She’s been booked to play Isle Of White Festival, Sziget Festival, VFestival, Carnival 56 & . New music will be released in Autumn 2017 supported by European and American dates.

About Be Charlotte

Be Charlotte recently won the Best Electronic Act at the Scottish Alternative Music Awards and has also been nominated for the Nordoff Robbins Big Apple Award.  Be Charlotte is a teenage singer, producer and writer from Dundee who is causing huge ripples in her native country and beyond. She has a knack for writing poignant socially perceptive songs that have depth and character, detailing life through the eyes of a young aspirational woman - as well as possessing truly idiosyncratic vocals and dexterous melodies. Charlotte uses digital technologies and live instrumentation to produce dynamic music that accompanies her singing, rapping and beatboxing.

Be Charlotte has quickly become synonymous with the endearing charisma that is displayed in her captivating live show. Last summer saw the band rack up several stand out performances at festivals across Scotland as well as a debut London showcase at Birthdays. Be Charlotte was also chosen as one of two acts officially representing the BBC at Eurosonic Festival in January 2017 and again at South By Southwest 2017 in Austin, Texas.

About PRS for Music

PRS for Music is a world-leading music collective management organisation representing the rights of more than 165,000 talented songwriters, composers and music publishers around the globe. Headquartered in the UK, it works diligently on behalf of its members to grow and protect the value of their rights. With a focus on innovation and integrity, PRS for Music is redefining the global standard for music royalties to ensure creators are paid whenever their musical compositions and songs are streamed, downloaded, broadcast, performed and played in public. In 2022, PRS for Music collected £964m and paid out £836.2m in royalties. prsformusic.com