The camp, organised in conjunction with BMI and Tileyard Studios, has drawn more than 60 songwriters and producers to the North London studio complex. They are all busy writing to a dozen or so briefs across three days.
The stakes are high - songwriters have been flown in from as far afield as Scandinavia and the US - and expenses are building.
‘You need to be a strange beast to be able to go into the studio with two complete strangers and start the creative process,’ John continues. ‘Most of the songwriters we sign at Notting Hill these days are these animals who can come in and deliver.’
Below you can watch the first instalment from our time at the song camp, and hear John talk candidly about how the camp works, what happens to the songs and how he picks his songwriters.
Over the coming weeks we'll be bringing you insight and interviews from some of the songwriters and producers involved in the camp, including Stephen Hague (who has produced New Order, PiL, Pet Shop Boys and Peter Gabriel).