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The Great Escape: First speakers and panels confirmed 

Latest press releases

11 February 2011

First speakers and panels confirmed for The Great Escape convention 2011:
including producer Paul Epworth in conversation, plus key players from PRS for Music, Deloitte, BMG UK, Cooking Vinyl, Various Artists Management and ACUMEN Media Law.

  • In Conversation programme to feature BRIT award winning producer Paul Epworth.
  • PRS for Music confirmed as hosts of day one, with Will Page keynote plus lead panel on new revenue and investment models, including Various Artist’s David Bianchi.
  • Last chance to buy Super Early Bird Delegate Tickets.
  • Insight sessions on recent developments and future trends in the music and entertainment industries from PRS for Music and Deloitte.
  • Martin Goldschmidt of Cooking Vinyl and Essential and Alan Pell of BMG UK to join a discussion on the future shape of the ‘music company’.
  • Masterclasses to provide practical hands-on advice to newer music business professionals.
  • Plus entries open for The Great Escape Start-ups Forum

LONDON/BRIGHTON 10 FEBRUARY 2011: Organisers of The Great Escape music business convention today confirmed the first details about this year’s event, which will take place in and around the Brighton Dome from 12-14 May. The Great Escape convention will once again bring together music business professionals from across the world to discuss, evaluate and share the new approaches that are emerging for developing, launching and monetising artists and music rights.

This year’s convention programme will include a series of ‘in conversation’ events, one-to-one interviews with leading music makers and music business leaders.

Already confirmed for this part of the programme is Paul Epworth, the BRIT award-winning producer who joins the dots between so much of the last decade’s best new music. His production credits include releases by Cee-Lo Green, Florence & The Machine, Plan B, Bloc Party, Jack Penate and this year’s Great Escape co-headliners Friendly Fires, and tracks on the current number one album from Adele.

We’ll be talking Paul through his career to date, and will ask him about the relationship between producer and artists, and whether the role of the producer is changing in the digital, DIY age. We might also find out what it is like to produce four and half minutes of silence, as he did last December.

As in 2010, PRS for Music will host day one of the convention, presenting their own day-long programme of panels and insight sessions. These will include:

  • Keynote from PRS for Music Chief Economist Will Page.
  • State Of The Nation: PRS for Music's Chris Carey will cast an eye back over the 12 months since the last Great Escape, reviewing changing revenues, new business models and the future of investment.
  • Making Money From Music: Key players representing different areas of the music business will discuss new revenue and investment opportunities open to their sectors, including David Bianchi of Various Artists Management discussing, amongst other things, Carl Barat's partnership with Power Amp Music to fund his 2010 solo album.
  • Predictions: Paul Lee, Global TMT Research Director at Deloitte, the largest professional services organisation in the world, who work with numerous leading music, media and entertainment companies, will present research that predicts the future of the media and entertainment sectors.
  • Make It Happen: A panel of experts from different parts of the business will provide practical advice to artists, labels or managers looking to move their current projects to the next level. A particularly popular session in 2010, PRS will present a new panel of experts with fresh ideas and insights into the latest tools and services available to new bands.
    Robert Ashcroft, PRS for Music CEO says: “PRS for Music is delighted to be hosting the opening day of The Great Escape for a second year, bringing together a whole host of expert speakers to offer real insight and discussion on important issues that face the music business. The Great Escape is a great place to gain real practical solutions for developing emerging talent, not to mention a fantastic place to check out some new music”. 

    Martin Elbourne, co-founder of The Great Escape adds: “Having PRS for Music back on board again as hosts of our day one programme is excellent. They bring with them great knowledge about the state of our industry and an address book full of experts. I look forward to the debates they initiate”.

    One of the key panels on day two of the convention will consider what the music company of the future will look like: will it focus on building catalogues of music rights like the traditional record company, or will it form more diverse business partnerships with its artists? And if the latter, how might that work?

    Moderated by Chris Cooke, Publisher of music business news service CMU and co-programmer of The Great Escape convention this year, he will be joined, among others, by Martin Goldschmidt, MD of Cooking Vinyl and co-founder of innovative music and marketing company Essential, and Alan Pell, A&R Director at Stage Three Music, now part of the rapidly growing music rights business BMG.

    This year The Great Escape will be opening up its Start-Ups Forum to all new music companies from across the UK.

    Organisers are inviting any new company, under 18 months old, that is innovating in the music space – whether in music rights, live events, digital or interactive, brand partnerships, or cross-media projects – to submit a brief summary of their business. A panel of music industry leaders will select the most impressive and invite the owners of those companies to present at The Great Escape, promoting themselves to the convention’s industry audience, and receiving direct advice from panellists.

    The Start-Ups Forum is being organised by music business news providers and Great Escape convention programmers CMU, and details of how to put your company forward are available at www.theCMUwebsite.com/thegreatescape

    New to the programme this year will be a number of masterclasses, providing practical hands-on advice to newer music business professionals on a range of topics.

    This will include a legal masterclass provided by Brighton-based ACUMEN MEDIA LAW. Far removed from how you probably picture the average lawyer, and with over sixteen years experience in music and entertainment law, the ACUMEN team are well known in Brighton for being both approachable and skilled in advising new talent, and they will be making that expertise available to delegates first hand.

    Other topics set to be covered in the masterclass programme include how to approach media and build relationships with journalists, and a guide to what agents and bookers look for in new bands.

    Commenting on this year’s programme, Chris Cooke, Publisher of CMU and co-programmer of this year’s convention, said: “I genuinely believe 2011 is set to be a turning point for the music business, as new approaches to monetising music being quietly developed in various corners of the industry start to gain momentum. Through the PRS for Music panels and insight sessions, and the Future Music Company Debate on Friday, we’ll get a real idea of what those approaches are. Anyone planning on working in music in five years time would be well advised to join us. That you’ll also get to hear from Paul Epworth and other music makers while you’re here is simply brilliant”. 

    The convention runs alongside The Great Escape festival, Europe’s biggest new bands event. This means that delegates not only have access to three days of great panels, discussions and insight sessions, but also to over 300 of the best new bands, including Friendly Fires, Warpaint, Katy B, Brother, Twin Shadow, D/R/U/G/S, Becoming Real, PVT, Dutch Uncles, Tribes, worriedaboutsatan, Teeth, Visions Of Tree and Seams.

    Delegate passes are available at the special early bird rate of just £80 until 15th February from www.escapegreat.com.

    Our official delegate hotel The Queens is now available for booking. Rooms start at £420 pr pn for 3 nights. And good news is that it’s possible to put down a £200 deposit now and pay the rest later. Queens has always been at the heart of The Great Escape and is the best place to be seen networking late into the night. http://escapegreat.com/book-hotel/industry-delegate-hotel


    For more information, get in touch:

    Nicola Formoy, Public Relations Manager
    02073064229 / 07539 837436

    Barney Hooper, Head of PR:
    02073064548 / 07979 757052

    PRS for Music:
    PRS for Music represents 75,000 songwriters, composers and music publishers in the UK.  As a not-for-profit organisation it ensures creators are paid whenever their music is played, performed or reproduced; championing the importance of copyright to protect and support the UK music industry.  The UK has a proud tradition of creating wonderful music that is enjoyed the world over and PRS for Musichas been supporting the creators of that music since 1914. 

    PRS for Music provides business and community groups with easy access to over 10m songs through its music licences.  In an industry worth £3.9bn PRS for Music is uniquely placed to be a voice for music and can provide data and comment for all aspects of the business: live, broadcast, sales, online, touring and music creation and up to date analysis, research and trends about the industry.

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