ICE announce new multi-territory licensing deal with Mixcloud
Mixcloud’s new ICE ‘Core’ licence covers PRS, STIM and GEMA repertoire for their combined 290,000 members and repertoire for some of the leading independent music publishers
ICE today announced a new multi-territory licensing deal with Mixcloud, the world’s fastest-growing audio streaming platform. Mixcloud’s new ICE ‘Core’ licence covers PRS, STIM and GEMA repertoire for their combined 290,000 members and repertoire for some of the leading independent music publishers.
Mixcloud currently has over 1.2 million creators and 12 million DJ sets, radio shows and podcasts featuring top artists: David Byrne, Carl Cox, Erykah Badu, David Guetta and Jazzy Jeff, with over 17 million listeners every month.
We're excited to confirm a full pan-European deal with ICE. Mixcloud has been supporting artists, songwriters and creators since the start, and we are proud to partner with ICE on this mission.
We’re pleased to be partnering with Mixcloud, a service whose interests are completely aligned with ours in maximising identification of compositions within the long-form content space. The service offers a fantastic opportunity for the songwriters and publishers we represent to have their works feature in a diverse range of content and be properly paid for it. The new multi-year, multi-territory deal will help the service to continue to do just that as it grows.
Mixcloud's rights management system has two parts to ensure the most accurate usage data: an audio fingerprinting tool built by their technology partner Gracenote, and a metadata analysis and engagement tracking system built-in house to power their reporting systems.
ICE has processed several billion online usages from digital service providers and distributed over 340 million euros back to their Collective Management Organisation and publisher rightsholders since 2016.
ICE offers a flexible suite of services for Publishers, Collective Management Organisations (CMOs) and Rightsholders. Services include; copyright administration, multi-territorial online licensing processing and licensing solutions with Digital Service Providers. ICE was created by PRS for Music, STIM and GEMA and represents over 333,000 rightsholders alone through this partnership. In addition the ICE Core includes repertoire of IMRO and the independent publishers Peermusic, Downtown/Songtrust and Concord. ICE has processed trillions of online music uses from music streaming services and paid over €1 billion back to rightsholders since March 2016. The ICE copyright database holds over 39 million musical works. ICE is based in the UK, Germany and Sweden.
About PRS for Music
PRS for Music represents the rights of over 155,000 songwriters, composers, and music publishers in the UK and around the world. On behalf of its members, it works to grow and protect the value of their rights and ensure that creators are paid transparently and efficiently whenever their musical compositions and songs are streamed, downloaded, broadcast, performed and played in public. In 2020, 22.4 trillion performances of music were reported to PRS for Music, with £699m paid out in royalties to its members, making it one of the world’s leading music collective management organisations.
PRS for Music’s public performance licensing is now carried out on PRS for Music’s behalf by PPL PRS Ltd, the joint venture between PPL and PRS for Music.